Overall second-quarter revenue fell 1%, as Twitter pursues court case to force Musk to buy company.
https://adage.com/article/digital-marketing-ad-tech-news/twitter-q2-ad-revenue-barely-period-marked-musk/2424006
The post Twitter’s ad revenue barely grew in period marked by Musk appeared first on Internet Marketing.
OKRP creates paint-inspired ice cream and Uncommon hires first creative director for user experience.
https://adage.com/article/agency-brief/agency-news-know-july-22-2022/2423966
The post Agency news you need to know this week appeared first on Internet Marketing.
Also: Your guide to Ad Age Leading National Advertisers 2022, macroeconomic news in a nutshell and more.
https://adage.com/article/datacenter/influencer-marketing-measurement-publicis-ipg-and-omnicom-give-bullish-forecasts/2423941
The post Making sense of influencer marketing measurement, plus bullish holding company forecasts: Datacenter Weekly appeared first on Internet Marketing.
Mattress Firm shows us a Las Vegas-like place it calls the Land of Junk Sleep as part of its continuing “Unjunk Your Sleep” campaign.
The post Watch the newest commercials from Google, Mattress Firm, Huggies and more appeared first on Internet Marketing.
Major League Baseball stars including Manny Machado and Ji-Man Choi help Budweiser salute “the game that unites us all.”
https://adage.com/article/hot-spots/new-commercials-budweiser-att-ford-dave-app-verizon/2423906
The post Watch the newest commercials from Budweiser, AT&T, Ford and more appeared first on Internet Marketing.
Snap blames policy changes from platforms like Apple among other economic challenges to its business.
https://adage.com/article/digital-marketing-ad-tech-news/snap-says-demand-ads-slowed-second-quarter/2423971
The post Snap says demand for ads slowed in wake of market forces appeared first on Internet Marketing.
Gap exanded where it sells Yeezy, the tie-up with Kanye West, by debuting the line within its Times Square store.
https://adage.com/article/marketing-news-strategy/gap-adds-kanye-wests-yeezy-brand-times-square-store/2423921
The post Gap makes bigger bet on Kanye’s Yeezy by adding it to stores appeared first on Internet Marketing.
